I believe in creating social media campaigns, communities, and content that empower brands.

I have 7 years of experience in content and social media strategy. I'm both creative 🎨 and analytical 🎨 and I'm energized by collaborating on a team to do our combined best work. πŸ™ŒπŸ½ Spotting social media trends and creating innovative and experimental campaigns is something I'm very passionate about.

Currently, I work at Salesforce ☁️. I lead social media πŸ“± and content marketing ✍🏾 for all US-based Salesforce events. This includes πŸ’‘Dreamforce, the world’s largest technology conference. I collaborate with several teams across our organization to deliver the best social and content for our events. In addition, I write content for our corporate blog, and curate and record 🎧  Blazing Trails, a Salesforce thought leadership podcast.

In my free time, I make zines. πŸ““ Zines are DIY-publications that have traditionally been a way for marginalized voices to tell their stories ✊🏽. You can buy my zines on Etsy here.

Previously, I served as Marketing Chair for the Afghan-American Conference πŸ‡¦πŸ‡«βž–πŸ‡ΊπŸ‡Έ. I brought the annual conference of Afghan-Americans around the country to life through all channels of marketing. I’m passionate about the gathering of Afghan-Americans and know it’s is imperative to improving our community and diaspora. I could not be more proud of the pro-bono work I did with this organization. πŸ’—

I’ve also covered the independent music scene as a Staff Writer for The Bay Bridged 🎸, an award-winning San Francisco independent music blog. 🀘🏽

I’m new to Washington, DC πŸ›οΈ. I lived in San Francisco, California 🌁 for 6️⃣ years, where I learned autumn can exist year-round. πŸ’»

I'm always looking to connect with people in the content and social media strategy world. πŸ˜€